“Who Do You Think You Are?” - The Inner Voice That Keeps You Small.

We’ve all heard it. That sneaky little phrase that lands like a slap and lingers like shame: “Who do you think you are?”

Maybe it came from a parent, a teacher, a partner, a boss—or maybe the voice that echoed it loudest was your own. 

And let’s be honest: it stings. Because that question doesn’t usually come as a celebration of our greatness. It’s loaded with judgement. It’s meant to shrink us, stop us in our tracks, and wrap us up in a neat little package of self-doubt.

But here’s the truth no one tells you: That question is often proof you’re onto something powerful. It means you’re daring to rise. To be seen. To live boldly. And that, my darling, triggers people.

Why Being in Your Power Triggers Others

There’s something wildly disruptive about a woman who owns her power. 

She walks into a room and doesn’t apologise for existing. 

She knows what she wants. 

She goes after it. 

She sets boundaries, not to push people away, but to protect her energy. 

She no longer plays the good girl, the peacemaker, the people-pleaser. 

She’s not here to mop up emotional messes, settle for crumbs, or dim her light to make others comfortable.

And that makes some people uncomfortable.

Why? Because when you shine, it exposes where others are still hiding. When you speak up, it highlights the silence others are keeping. When you live aligned, it shakes the foundations of lives built on compromise.

Especially as women, we’ve been conditioned for centuries to not take up space. To be agreeable. Supportive. Quiet. Soft. 

So when you break that mould, even with love and grace, the world doesn't always applaud. Instead, it says: “Who do you think you are?” But what it really means is: “How dare you break the rules I’m still following?”

The Inner Critic: The Loudest Voice of All

Here’s the twist: Most of the time, that voice doesn’t come from the outside. It comes from within. It’s you. 

Your own inner critic, whispering doubts, fears, and worst-case scenarios: “Do I really deserve this?” “Am I good enough?” “Should I be more realistic?” “Am I too much?”

Let’s answer her, shall we?

Yes, you do deserve it. Yes, you are good enough. No, you are not too much. You are exactly right.

And next time you hear that question—internally or externally—you get to respond:

“I am the woman who chases her dreams, who does what it takes, who shines her light and lives her best damn life.”

Why the World Needs You to Be That Woman

Imagine a world where every woman stood boldly in her truth. 

Where we stopped asking for permission. 

Where our daughters didn’t have to shrink to survive. 

Where being powerful didn’t mean being punished. 

Where women knew their worth, set high standards, demanded respect, and received love that matched their brilliance.

The world would be more creative, more compassionate, more connected. We’d see less burnout, fewer broken relationships, and more people living lives that light them up from the inside.

Because empowered women don’t destroy—they build. They heal. They lead. They liberate.

So What Can You Do When That Voice Comes Up?

Here’s your bold and beautiful survival guide for the next time that nasty little phrase tries to sneak in:

1. Name It. Recognise when the voice is yours—or someone else’s. Awareness is power.

   
   

2. Pause & Reframe. When you hear “Who do you think you are?” try replacing it with: “I’m someone who’s ready.” “I’m someone who’s worthy.” “I’m someone who’s just getting started.”

   
   

3. Write Your Own Answer. Journal it. Say it out loud. Share it with your best friend. Claim your truth: “I am a powerful woman who owns her path, her light, and her joy.”

   
   

4. Keep Going. That question is designed to make you stop. Don’t. Keep moving. Keep dreaming. Keep doing. You don’t need to explain your brilliance to those committed to misunderstanding it.

   
   

5. Surround Yourself with Expanders. Spend time with people who get it. Who don’t feel threatened by your glow. Who cheer when you rise, because they’re rising too.

   
   

So, who do you think you are?

You’re the woman. 

The one who dares. 

The one who feels the fear and does it anyway. 

The one who heals, grows, and doesn’t settle. 

The one who lives a life that turns people’s heads—because it’s honest, radiant, and fully yours.

Let the world be triggered. Let them talk. Let the voice come. Then smile, stand tall, and say: “Watch me.”

And in case you would like the accountability and strategy to build this woman in you, let's chat! Book your free call and we can talk how I can help you.